Advertisement Tariff

Package#1 Flat Rates

DurationFull Banner Half Banner
The above figues are subject to change prior to notification. All amounts are in USD.
01 Months 2,3001500
03 Months 3,4402500
06 Months 4,3873800
12 Months 6,3475,000

Package#2 Pay Per Click (PPC)

Rate Full Banner Half Banner
The above figues are subject to change prior to notification. All amounts are in USD.
0.20 USD From 50,000 clicks to 1, 99,999 clicks. Do
0.15 USD From 200,000 clicks to 4, 99,999 clicks Do
0.10 USD From 500,000 clicks to 9, 99,999 clicks Do
0.07 USD From 1,000,000 clicks and above Do

Package#3 Impressions Tariff

Impressions Rate
The above figues are subject to change prior to notification. All amounts are in USD.
50,000 400
100,000 700
150,000 900
300,000 1500
500,000 2000
1000,000 3000

 

General Principles

Daily Ash-Sharq applies a series of criteria to all advertising to ensure that all commercial messages are presented with integrity and good taste and are not false, misleading or unfair, or exploitive of children.

Advertising material intended for Daily Ash-Sharq website must meet the Daily Ash-Sharq advertising presentation standards in word, tone and scene. Since viewers can exercise a choice in website section viewing but not in commercial viewing, all advertising is examined as to its suitability for introduction into the intimacy of the home and its respect of all viewers. Racial and ethnic characteristics as well as religious convictions should be treated with dignity and decency, as must any physical, mental or speech imperfections. They must not be held up as subjects of ridicule. Also, individuals or groups should not be disparaged, exploited or unfairly represented because of age, occupation, creed or sex. The Daily Ash-Sharq is particularly sensitive to sex-role stereotyping and encourages advertisers to present both sexes fairly in all types of occupational roles.

Commercial concepts should not encourage or depict as being desirable any activity that is contrary to widely held standards of behaviour. Messages may not demand audience attention through use of the shock value of double entendre or by undue exploitation of sex, nudity or violence.

The correct use of language is an important element of Daily Ash-Sharq commercial presentation standards. These considerations can only be waived to depict typical characters or situations. Messages should also avoid the impression of excessive loudness and be presented at a pace that can be comfortably followed.

Advocacy Advertising

The term 'advocacy advertising' refers to any message that advocates a point of view or particular course of action on issues of public interest or concern. The criteria used for the approval of advocacy messages are based on the protection of the fundamental rights of all parties and on the principles of honesty and good taste. Advocacy advertising is subject to review and approval by the Office of Programming Policies.

Advocacy advertisements are subject to the following restrictions:

  1. Advertisements of partisan, political character will not be accepted, except during general election campaigns.
  2. Advertising considered to be defamatory, misleading, deceptive or contrary to law is unacceptable.
  3. Advocacy advertisements are subject to Daily Ash-Sharq's standards of good taste, which apply to such issues as race and ethnicity, sex-role stereotyping, religious convictions, physical and mental handicaps, age and language.
  4. Advocacy advertisements for or on behalf of religious organizations must not proselytize or promote religious ideologies or doctrines.

Political Advertising

The Daily Ash-Sharq does not accept advertisements of a partisan, political character at any time other than during federal, provincial or territorial general election campaigns. Advertising during by-elections or municipal elections is not acceptable.


Unacceptable Products And Services

Other than political advertising which is not accepted except during general election campaigns, advertising of specific products and services, such as tobacco products, dating services, occult sciences, astrology, construction sites where development plans have not been registered, services considered competitive with Daily Ash-Sharq services, is unacceptable on Daily Ash-Sharq website.